Services

Grow your brand with 'Industry Leaders'

My Arkay Communications, a pioneering agency in Marathwada, has recently achieved a significant milestone by acquiring accreditation from two eminent bodies in the media industry – DGIPR and INS. As the first agency in Marathwada to secure these prestigious accreditations, My Arkay Communications solidifies its position as an industry leader committed to excellence.

The accreditation from DGIPR (Directorate of General Information and Public Relations) and INS (Indian Newspaper Society) serves as a testament to the unwavering dedication of My Arkay Communications towards maintaining high standards and ethical practices in the media landscape. These accreditations validate the agency’s commitment to professionalism, credibility, and quality in its services.

My Arkay Communications stands out for its innovative approach and expertise in navigating the dynamic realm of media. The agency’s comprehensive understanding of market trends, coupled with its accredited status, empowers brands to effectively communicate their message, engage their audience, and establish a strong foothold in their respective industries.

By aligning with My Arkay Communications, brands can leverage the expertise and credibility of an accredited agency to elevate their market presence. The agency’s affiliation with DGIPR and INS underscores its commitment to excellence, making it an ideal partner for brands aspiring to reach new heights.

Partner with My Arkay Communications today and embark on a journey towards unlocking your brand’s full potential in the ever-evolving world of media and communications.

Media Services

The cost-efficiency of your campaigns depends on your media buying. The effectiveness in reaching the desired exposure level for your target audience depends on the precision of the media plan, and the allocation of your budget across various select vehicles – mobile, web, cable, outdoor etc.

Our in-house panel of media experts have done media planning and buying across product and service categories at leading media houses/agencies prior to their role at MyArkay. They have devised many successful plans and deals for the agency’s clients over the last decade.

Integrated Brand Services

MyArkay is not only efficient in planning with your budgets, it aims for effective ROI – so your spend can impact your sales, your brand perception, your market share, your brand valuation and your customer’s brand confidence.

Towards this, we have a brand-centric methodology that taps the best of talent in design, content creation, creative concepts, audio-visual production, market strategy, lead generation and campaign analytics.

Design

This calls for great versatility – there are UI considerations for digital media, there is consumer psychology that goes into design of packaging, outdoor media, and visual aids for sales. This is a discipline that combines aesthetics and functionality with knowledge of customers and marketing goals. Our design includes responsive websites with HTML5 and optimised for speedy loading as well as for search engine linking – we do SEO evaluation and plan for keyword optimization and also take up the aspect of which devices are most likely used for viewing the site by your target visitors.

Content Creation

This is the era where customers want information and inspiration and comparative data – not just advertising slogans and jingles. Content Creation demands strong research and presentation skills. We produce stories that engage and persuade and build influence for our client brands. We place these stories across various platforms in suitable formats and monitor the viewer engagement. MyArkay has gained expertise in use of social platforms for the purpose of influencing members positively towards a brand in terms of appealing content and smart placement.

Creative Concepts

MyArkayis proud of the fact that with its very first client over a decade ago, it came up with a creative theme for a simple set of print ads. This theme spun out into a continuing series that newspaper readers regularly looked at, and also came to expect.<br /> Our team believes that every marketing solution, every campaign idea, every trade or packaging innovation is born from a fluency with working with creative concepts – powered by ideating, refining, testing and implementing.

Audio-Visual Production

Whether it is a 10-sec web video, aPowerpoint presentation with an audio-track and animation, a 30-sec film clip or a 12-minute corporate film, or a customised brand podcast – you need creative planning and media production skills. We have, in recent years, developed these capacities to execute multimedia projects for our clients.

Lead Generation

Digital media can be used for direct-response and to generate warm sales leads. We devise such campaigns – both search and display as well as e-mail marketing. We monitor cost per lead, adopt the funnel approach to prime and mature your leads towards conversion, and have in-house expertise for drilled-down campaign analytics.

IT driven Marketing

At My Arkay Communications, we specialize in delivering cutting-edge IT-driven marketing solutions tailored to elevate your brand's performance. We provide WhatsApp automation & WhatsApp ChatBOT services for engagement, brand recall & lead generation & segregation purpose.

ABOUT MY ARKAY